With cyberthreats increasing in size and scope, businesses are scrambling to find new ways to protect their financial and human capital assets. Many enterprise solutions offer endpoint protection and network security, but the SMB sector doesn’t have the budget to deploy enterprise security solutions and typically lacks the in-house expertise to keep their networks and users adequately protected. In particular, as employees bring mobile devices onto corporate networks, and with new attack variants being introduced almost daily, small and mid-sized businesses have no way of keeping up. This is where communications service providers (CSPs) can step in to provide a broad layer of protection, visibility, and control from within their own networks.

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One of the biggest cyberthreats making the rounds on the internet is the Mirai botnet. Mirai targets connected Internet of Things (IoT) devices, using each infected device to launch DDoS attacks and cause website outages around the globe by flooding them with queries. Examples of recent Mirai-generated web outages are the Dyn attack which took down or significantly slowed sites like Airbnb, Twitter, the New York Times, CNN, Fox News, Netflix and many other popular domains in late October of this year, as well as the attack that temporarily took down security expert Brian Krebs’ KrebsOnSecurity website in September.

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On Friday, October 21, 2016, there was a major distributed denial of service (DDoS) attack that took down major U.S. company websites, including Twitter, Paypal, The New York Times, Box, Netflix and more. The attack targeted managed DNS provider Dyn Inc., which hosts the authoritative DNS for these popular domains. The attack originated from a large number of compromised IoT devices, including internet-connected cameras, routers and digital video recorders.

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As communication service providers (CSPs) position their businesses for the digital economy, one significant shift must be prioritized—their investment in personalized, subscriber-centric services. Put another way, a subscriber-first strategy is essential to digital transformation, according to industry experts.

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