Software and analytics leader Sanjay Kapoor charged to drive next phase of growth for Nominum as a provider of DNS-based marketing and intelligence for CSPs.
Redwood City, USA, December 5, 2013 – Nominum™, the provider of integrated subscriber, network and security solutions for communication service providers (CSPs), today announced a significant addition to its executive team with the appointment of Sanjay Kapoor as CMO.
Previously Chief Strategy Officer of Juniper Networks’ software division, Mr. Kapoor has a successful track record in the identification and development of new market opportunities in the technology sector. His experience spans leadership and strategic roles for global software and networking companies, including a pivotal role in developing Juniper’s network automation and analytics business.
Mr Kapoor is responsible for driving Nominum’s growth and product strategy for Domain Name System (DNS) infrastructure products and applications that leverage insights garnered from DNS data to provide CSPs with highly effective new approaches to network security and subscriber engagement. These applications build on Nominum’s leadership in DNS and the successful launch of its N2 platform last year, which provides CSPs with access to real-time DNS traffic streams, policy enforcement capabilities and data analytics.
Sanjay Kapoor, CMO, Nominum, said: “Our CSP customers are looking for innovative approaches to efficiently enhance their customer engagement and to create differentiated and personalized services that bring tangible value to subscribers and partners.”
“Nominum software processes over 1.2 trillion DNS queries every day, providing an unrivalled volume of Internet activity data which, when conscientiously mined and interpreted, holds the key to creating new value propositions designed to turn our customers’ subscribers into fans. The company has the platform in place and the expertise to empower CSPs to more meaningfully engage with subscribers and to convert that engagement into growth opportunities for the CSP and their consumer and business subscribers.”
At Juniper Networks, Mr. Kapoor was most recently responsible for business strategy, portfolio expansion / management and execution planning for its $1B software business. That role was preceded by his position as business owner and key strategist of Juniper’s network automation and analytics business. Mr. Kapoor has more than 20 years’ experience in the networking and software industry having held senior management roles with Cisco, Sony and Qualcomm prior to Juniper. He is a frequent speaker on customer engagement and marketing analytics at conferences worldwide.
Nominum CEO Gary Messiana says: “Sanjay has a wealth of expertise in software and analytics that will accelerate our ability to deliver products that allow CSPs to fully capitalize on their existing DNS infrastructure to add value to their customers, based on the unique data insights our DNS products can provide.
“He has the clarity of vision, strategic focus the leadership qualities to deliver real opportunities for Nominum and its CSP customers around the world. I’m looking forward to working closely with him as we continue to bring innovative applications to the market that deliver enhanced network security, subscriber safety, more effective subscriber engagement and messaging, and new business models for our customers that will drive new sources of revenue.”
Nominum provides innovative software that leverages DNS data to deliver a reliable, safe and personalized Internet experience for Communication Service Providers and their consumer and business subscribers. The company’s Vantio™ Cache Serve and N2 ThreatAvert software arm CSPs to stop the spread of insider threats that could impact network availability and reputation. And, Nominum’s N2 software applications enable CSPs to engage with customers to deliver unique services and revenue opportunities and to build brand loyalty. Today, Nominum’s carrier-grade software processes over 1.2 trillion queries daily and is deployed by the largest fixed, mobile and converged operators worldwide. Nominum is a global organization headquartered in Redwood City, CA.
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