Blog Post

What’s in a Name? Leveraging DNS to Personalize Services

By John Arledge, General Manager

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Posted on June 23, 2016 in: General, Marketing

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In his latest white paper, “Innovation in Communication Services: Breaking with the Past without Waiting for the Future,” Patrick Donegan of Heavy Reading discusses a key aspect of digital transformation: the ability to offer innovative services that enhance the subscriber experience. More specifically, he discusses the need for personalized services—as well as why DNS technology is an ideal way to achieve personalization in new service offerings.

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Blog Post

Predicting Dynamic Malware Threats

By Bruce Van Nice

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Posted on June 20, 2016 in: General, Marketing, Network, Security

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We just released a new whitepaper outlining the upcoming types of cyberthreats and malicious activity affecting digital consumers, and how organizations and operators can address them. Below is an excerpt. To read the full report, click here to download.

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Blog Post

DNS: The “Third Way” to Digital Transformation

By Patrick Donegan, Heavy Reading

JK Bridge in Brasilia, Capital of Brazil

Posted on June 13, 2016 in: General, Marketing, Network, Security

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Last week we launched a new whitepaper by Patrick Donegan of Heavy Reading, titled “Innovation in Communications Services: Breaking with the Past without Waiting for the Future.” The paper discusses a ‘third way’ to service provider digital transformation, utilizing DNS. Read the blog post below for an excerpt from Donegan’s paper, which you can download in its entirety here.

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Blog Post

Cross-organizational Use Cases Show Value of DNS in Digital Transformation

By Sandy Wilbourn, SVP Engineering

Nominum use case honeycomb

Posted on May 19, 2016 in: General, Marketing, Network, Security

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There’s been a lot of buzz about digital transformation. For me, transformation is really about service providers delighting their customers. The other day I was speaking with a provider in EMEA that recently did a pilot with our N2 Reach subscriber communications solution to upsell higher data usage options to subscribers who are at 80% of bandwidth. We see this use case every day, especially as video streaming usage is escalating. The pilot was so successful that they’re now rolling out a program to their entire subscriber base. Digital transformation is really about thinking of customers, their changing needs, and device and communication preferences, and meeting them where they are most likely to pay attention.

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Blog Post

The Paradox of Service Provider Digital Transformation

By Gary Messiana, CEO

Posted on May 10, 2016 in: General, Marketing, Network, Security

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When it comes to digital transformation, an interesting paradox exists for Communication Service Providers (CSPs): great demand has been placed on their networks by over-the-top players, content providers and even device manufacturers, forcing providers to focus their efforts on network infrastructure projects to keep pace. At the same time, CSPs haven’t been able to concentrate on their own digital product and service offerings. While most of the world is moving to digital, CSPs have been hindered from implementing the necessary strategies and technologies to capitalize on this growing movement. Market demands have forced them to enable this shift while they anxiously watch from the sidelines—awaiting their turn. Now, the tide is turning as the capacity and cost efficiencies that providers have built into their networks are allowing them to re-focus and get in front of the digital transformation imperative.

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Blog Post

Forging a Path to Digital Transformation with DNS

By Nominum

Posted on April 28, 2016 in: General, Marketing, Network, Security

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Achieving digital transformation requires a new approach to business and technology. But it doesn’t have to require a major investment in time and money to do it effectively. What may come as a surprise to many is that DNS—which is commonly described as the “phone book” of the Internet, as it maps application requests and domain names with IP addresses—can be leveraged to accelerate this major shift and deliver a new set of competitive subscriber-centric services.

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Blog Post

What You Should Know About the Digital Transformation Imperative

By Nominum

Posted on April 25, 2016 in: General, Marketing, Network, Security

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Guest post by Sue Rudd, Director, Service Provider Analysis, Strategy Analytics

Digital transformation means many things to many people—but to communication service providers (CSPs) today, it means not only moving to ‘All-IP’ networking and the Cloud, but also digitally transforming their networks and businesses to add value with more customer-centric innovative new services. While most CSPs around the globe appreciate this imperative, many are not sure how to achieve it. To help providers sort through the digital transformation maze, Strategy Analytics just published a new whitepaper that outlines some initial thoughts on the necessary technology and business strategy CSPs must adopt to remain competitive.

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Blog Post

Move over silos: Breaking down the barriers of innovation

By Mike Tuttle

Posted on August 13, 2015 in: Marketing, Security

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Working in Product Management allows me to travel around the world visiting with customers and prospects alike to identify and solve challenges facing today’s Internet providers. This typically includes engaging with individuals in a wide variety of domains – including marketing, customer care, product management, legal and network and subscriber security. Throughout these interactions, I have noted the emergence of a common theme – the challenges presented by siloed solutions developed to solve a single problem without consideration for the requirements of other departments and the business as a whole.

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Blog Post

Nominum Active at TM Forum's Management World

By Thomas Orthbandt

Posted on May 13, 2013 in: Marketing, Network, Security

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Nominum, the provider of the N2, an open and scalable network-based service delivery platform for communication service providers (CSPs) joined the influential global industry body, TM Forum. Nominum is helping the world’s leading CSPs offer personalized, secure connected experiences that enhance the overall customer experience. Nominum’s N2 platform allows CSPs to leverage customer behavior data and network assets to deliver the next generation in customer experience. Using the platform, CSPs can use intelligent policy management, advanced notification and action tools to increase brand loyalty, and monetize new tools and services.

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Blog Post

Leveraging DNS for Subscriber Loyalty

By Thomas Orthbandt

Nominum Logo

Posted on April 25, 2012 in: Marketing

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This blog has talked a lot about how the DNS can provide network-based security, and how DNS is in the best position to detect malware traffic before it does any harm.

But what does this mean for end users? How does it make their online lives easier and more secure?

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