“Getting people where they want to go on the Internet”
NavAssist turns the header bar of any browser into a full-fledged navigation assistant. It’s a user’s personal digital tour guide for the Internet that today serves millions of users across the globe. A common entry point into NavAssist is a user entering a single or multiple keywords into the header bar or perhaps mistyping a domain name. When this happens, NavAssist recognizes the user’s request and determines the best path to get them to where they want to go. Oftentimes, the best path is presenting relevant search results, showcasing choice of alternative destinations and presenting alternative keywords that might guide the user to the optimal choice of destination.
How NavAssist works?
NavAssist only works with Nominum’s Vantio NXR. The reason is simple; you deliver the best performance, responsible navigation assistance, real returns, and best user experience possible for consumers. After all, providing navigation assistance to end users isn’t very valuable if you break applications, undermine security, or add latency to the Internet experience.
One of the principle challenges in assisting end users with Internet service requests is that end users are not the only things making requests. Applications, client devices, web crawlers, rogue programs, etc. all use DNS to find other resources on the Internet. In addition to the rich configuration and filter rule set available in Vantio NXR, NavAssist utilizes an adaptive learning algorithm that eliminates redirection of machine generated and other non-user traffic. The adaptive learning algorithm dynamically improves the Vantio NXR filters and as a result, the NavAssist landing page yields the most relevant search results possible. NavAssist also prevents service disruptions by blocking malicious destinations, especially during attacks or other network anomalies. This is especially important in the case of malware, bots and web crawlers.
The best measure of responsible navigation assistance is the opt-out rate of end users. NavAssist is proud to have very low opt-out rates—typically less than 0.1%. NavAssist allows for a persistent network-based opt-out, so if a user decides not to use the service, they will only have to make this selection once.
NavAssist is a highly tunable and customizable system based on specific regional requirements. NavAssist provides multi-language support and service deployment can be enabled quickly without any change in network architecture. Network owners can tailor parts of the service to meet branding and service mark requirements. Landing page look and feel, and visual highlights can be designed for maximum impact and to align with other web properties.
Business critical data generated from NavAssist is available through iView, a Hosted Network Service built on the same highly reliable Nominum Global Network as NavAssist itself. iView offers network intelligence on demand through a powerful user interface . NavAssist integration into iView gives network owners all of the information about DNS systems and services in their network in a single portal, making it simple to understand and correlate trends and instantly visualize the impact of changes to services.
Key Features – NavAssist
Key Features
Best user interface on the market that achieves high user engagement
Advanced traffic learning and matching engines maximize relevance and performance
Support for mobile broadband cards and browser enabled handsets
Fully protects against DDoS, botnets, domain de-registration and similar events, prevents service or revenue loss
Adaptive Learning algorithms to dynamically improve service quality and configuration settings
Single end-to-end solution with in-network redirection software module and underlying DNS system
Network-level permanent opt-out
Network Benefits – Nav Assist
Network Owner Benefits
Seamless integration with Nominum’s Intelligent DNS system-Vantio.
Simple architecture for service deployment-requires no additional software or hardware in front of the DNS
Zero impact to network stability, security, or performance
Time to market—leverages single vendor and existing architecture
Best monetization—generated through the best user experience
Real-time reporting—detailed stats, trends, ad coverage and other data
Ease of operation—dynamic learning algorithm protects and optimizes service
Customizable service interface—maintains familiar branding and consistent service look & feel
Real-time protection against DDoS, botnets, domain de-registration and similar type of events that can generate very high volumes of malicious traffic
Permanent network-level opt-out
End User – NavAssist
End User Benefits
Creates a more powerful header bar in any browser
Offers multi-language support
Multi-device support ensures a consistent experience for any Internet service request
Multi-event channeling-Web errors, domain typos, single- and multi-keywords
Rich and useful content-destination suggestions, keyword suggestions, search results, other content
Real assistance-Does not disrupt any end user applications and does not add latency
Safe surf-digital sign posts and directional markers that aid users in exploring the Internet.
Non-intrusive-does not employ any intrusive technologies like DPI (deep packet inspection)
On-the-spot assistance–no personal identifiable information (PII) is kept or maintained
Navigation Assistance Solution - NavAssist is a key component of Nominum’s overall Navigation Assistance Solution — the industry’s only complete end-to-end integrated solution.
NavAssist
“Getting people where they want to go on the Internet”
NavAssist turns the header bar of any browser into a full-fledged navigation assistant. It’s a user’s personal digital tour guide for the Internet that today serves millions of users across the globe. A common entry point into NavAssist is a user entering a single or multiple keywords into the header bar or perhaps mistyping a domain name. When this happens, NavAssist recognizes the user’s request and determines the best path to get them to where they want to go. Oftentimes, the best path is presenting relevant search results, showcasing choice of alternative destinations and presenting alternative keywords that might guide the user to the optimal choice of destination.
How NavAssist works?
NavAssist only works with Nominum’s Vantio NXR. The reason is simple; you deliver the best performance, responsible navigation assistance, real returns, and best user experience possible for consumers. After all, providing navigation assistance to end users isn’t very valuable if you break applications, undermine security, or add latency to the Internet experience.
One of the principle challenges in assisting end users with Internet service requests is that end users are not the only things making requests. Applications, client devices, web crawlers, rogue programs, etc. all use DNS to find other resources on the Internet. In addition to the rich configuration and filter rule set available in Vantio NXR, NavAssist utilizes an adaptive learning algorithm that eliminates redirection of machine generated and other non-user traffic. The adaptive learning algorithm dynamically improves the Vantio NXR filters and as a result, the NavAssist landing page yields the most relevant search results possible. NavAssist also prevents service disruptions by blocking malicious destinations, especially during attacks or other network anomalies. This is especially important in the case of malware, bots and web crawlers.
The best measure of responsible navigation assistance is the opt-out rate of end users. NavAssist is proud to have very low opt-out rates—typically less than 0.1%. NavAssist allows for a persistent network-based opt-out, so if a user decides not to use the service, they will only have to make this selection once.
NavAssist is a highly tunable and customizable system based on specific regional requirements. NavAssist provides multi-language support and service deployment can be enabled quickly without any change in network architecture. Network owners can tailor parts of the service to meet branding and service mark requirements. Landing page look and feel, and visual highlights can be designed for maximum impact and to align with other web properties.
Business critical data generated from NavAssist is available through iView, a Hosted Network Service built on the same highly reliable Nominum Global Network as NavAssist itself. iView offers network intelligence on demand through a powerful user interface . NavAssist integration into iView gives network owners all of the information about DNS systems and services in their network in a single portal, making it simple to understand and correlate trends and instantly visualize the impact of changes to services.
Key Features
Network Owner Benefits
End User Benefits
Solutions